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Online bookings for 5A-level tourist attractions have reached 94%, and the Forbidden City tops the list

Date: 2020-10-04

Since the epidemic this year, the digitalization of the cultural and tourism industry has accelerated significantly, and the online purchase ratio of scenic spots has increased from less than 20% in 2019 to about 40% at present.

Recently, the "5A Scenic Spots Digital Cultural Tourism Development Level Research Report" released by the Cultural Tourism Industry Index Laboratory shows that my country's cultural tourism industry has actively carried out digital upgrading and transformation since this year. The proportion of online reservations in tourist attractions has greatly increased, and the proportion of online reservations in 5A scenic spots Has reached 94%.

The 2020 China Digital Cultural Tourism Industry Innovation and Development Forum, under the guidance of the Industry Development Department of the Ministry of Culture and Tourism, was recently held in Longyan, Fujian. The report released at the meeting showed that since the epidemic this year, the digitalization process of the cultural and tourism industry has accelerated significantly, and the online purchase ratio of scenic spots has increased from less than 20% in 2019 to about 40% at present.

In addition, the report shows that the digital development level of the Beijing Palace Museum, Wuzhen, and Wuzhizhou Island tourist areas ranks 5A-level scenic spots in the country from the perspective of danger warning, real-time in-park monitoring, multimedia digital display of cultural relics, and personalized services for tourists. Top three.